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Top Indian Herbs in Global Demand

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By Makemore | August 6, 2025

Introduction

India, the land of Ayurveda, has long been a powerhouse of natural health solutions. Among its treasures are herbs revered for their medicinal, therapeutic, and culinary benefits. With rising global interest in natural wellness, Indian herbs are witnessing unprecedented demand across the world.

Here’s a curated list of the top Indian herbs that are ruling global markets.


1. Ashwagandha (Withania somnifera)

Uses: Stress relief, improved sleep, and energy booster
Demand: Widely used in supplements for anxiety, stress, and hormone balance, especially in the U.S. and Europe.


2. Tulsi (Holy Basil)

Uses: Immunity booster, anti-inflammatory, stress reliever
Global Reach: A staple in teas and immune blends in the U.S., Canada, and Australia.


3. Turmeric (Curcuma longa)

Uses: Anti-inflammatory, antioxidant, pain relief
Booming Demand: Turmeric supplements and golden milk have become wellness staples in global health food stores.


4. Moringa (Drumstick Tree)

Uses: Rich in vitamins, antioxidants, and amino acids
Export Market: Moringa powder is a hit in health-conscious countries like Germany, Japan, and the U.S.


5. Neem (Azadirachta indica)

Uses: Antibacterial, skin care, blood purification
Applications: Skincare products, oral care, and herbal supplements in Europe and Southeast Asia.


6. Brahmi (Bacopa monnieri)

Uses: Enhances memory and cognitive function
Global Use: Formulated into nootropic supplements in Western countries.


7. Shatavari (Asparagus racemosus)

Uses: Hormonal balance, female reproductive health
Health Trend: Women’s wellness brands globally are incorporating Shatavari in capsule and powder form.


8. Amla (Indian Gooseberry)

Uses: Vitamin C boost, immunity, hair health
International Popularity: Found in juices, oils, and gummies targeting immune health worldwide.


9. Giloy (Tinospora cordifolia)

Uses: Immunity booster, antipyretic, anti-inflammatory
Post-COVID Boom: Saw huge rise in exports due to immunity needs during the pandemic.


10. Arjuna (Terminalia arjuna)

Uses: Heart health, cholesterol control
Market Presence: Popular in heart-health supplements in North America and the UK.


Why Indian Herbs Are So Popular Globally

  • Backed by Ayurveda: Centuries of traditional use and modern validation

  • Organic & Sustainable Farming: Preferred by eco-conscious buyers

  • High Quality & Traceability: Certified, lab-tested, export-grade herbs


Export Trends

India exports herbs and botanical products to over 100 countries. Key markets include:

  • USA

  • Germany

  • UK

  • Australia

  • Canada

  • UAE


Conclusion

Indian herbs are no longer confined to local remedies—they're influencing global wellness trends and transforming modern medicine cabinets. Whether for immunity, mental clarity, or holistic healing, these herbs continue to grow in both demand and respect around the world.